Second Cup Holiday Cups

A retro-styled illustration to look like a shopping scene in a Canadian mountain town in the middle of winter for Second Cup’s holiday coffee cups. Art direction by Strano + Pettigrew, with their great colour palette choice to make it stand out from other coffee chains for the season.

The cups had a positive response on social media, with a small selection collected on Storify here.

Second Cup Holiday Full
Second Cup Holiday Crop 1
Second Cup Holiday Crop 2
Second Cup Mug
Second Cup Paper Cup
Second Cup Paper Cups
Second Cup Bag